Real estate AI, in one page.
- A human checks anything that goes out. AI drafts; you approve every listing, email and reply.
- Watch for confident nonsense. AI can invent fixtures, school zones and finishes. Verify every factual claim, NSW Fair Trading penalises misrepresentation.
- Keep private data out of consumer tools. Never paste client or tenant details into the free ChatGPT or Claude. Use proper systems for anything sensitive.
Draft listing descriptions in seconds instead of 30 to 60 minutes, then edit them down (ChatGPT, Claude, or a tool like ListingAI). Same loop for vendor emails, social posts, review replies and tidying appraisal notes. Match your tone; cut the generic fluff.
A lead contacted within about five minutes converts far more often. Route realestate.com.au and Domain enquiries into VaultRE or AgentBox, send an instant honest acknowledgement, then nurture with a short sequence. A person takes over for any real chat, price or promise.
Past clients and past appraisals are your cheapest listings. Segment your CRM (past sellers, past appraisals, suburb owners, investors) and send relevant, AI-drafted updates. Let AI prep CMA packs, but verify every comparable and set the price yourself.
In PropertyMe, let AI triage maintenance, run early arrears reminders, and answer routine after-hours questions. People keep every decision, spend and hard conversation. Tenant applications are sensitive: keep them out of consumer AI tools.
- Stay genuinely findable so AI assistants can recommend you: current profile, real reviews, clear results.
- Disclose virtual staging (e.g. BoxBrownie). Never alter the actual property in a photo.
- Privacy: handle data carefully, the OAIC oversees it. A Privacy Act transparency obligation on automated decisions commences December 2026, get ahead of it.
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Weeks 1 to 4: faster listings + instant enquiry replies. Weeks 5 to 8: segment the database + one CMA. Weeks 9 to 12: automate one rent-roll job, review disclosure and privacy, write your team's AI rules.